The hardest part of starting up is starting out.
https://magnitt.com/news/breaking-pakistan-consumer-habits-magnitt-interviews-grocerapp-foundee-ahmad-saeed-52199
https://kr-asia.com/pakistani-grocery-delivery-startup-grocerapp-raises-usd-1-million-seed-led-by-dubais-jabbar
https://magnitt.com/news/pakistan-based-grocerapp-raises-1m-seed-funding-round-52164